Having a strong brand identity has become a critical requirement for business success no matter the size of your company. Branding is the opportunity to quickly convey to consumers the story of your business.
If your logo has not changed in a while (or ever), it’s a good idea to consider an update to showcase current offerings and identity.
Your brand is an expression of everything about your company. So, how can you know whether it’s good or bad? Here’s some insight.
Find Your Brand the Best Suited Social Media With 3.2 billion people worldwide using social media an average of nearly two and a half hours
Branding: What it is and why it’s important for your company Stand apart from the competition An effective brand gives you an edge over the
Dunkin’ Donuts, one of the biggest donuts chains out there, announced in September 2018 that it would drop half of its name and shift focus. Starting in January 2019, all ads, packages, signage and social media accounts will use the Dunkin’ name. For such an iconic brand, this could be a good or bad thing.
Five steps for a successful rebrand Guide for giving your company a makeover There are many reasons a company might consider rebranding. For whatever reason
Rebrand: 3 big brand stories for 2019 Maintaining a successful brand image No matter how much your company loves your brand, at some point you’ve
Rebranding: Why is it important? Keep your company current Have you been in business for at least 7 to 10 years? Congratulations are in order.
7 Hot Branding Trends These days, you hear more about a “brand” than a “company.” While branding has always been important to business, it has become
