Branding

Essential Pieces of the Brand Identity Puzzle What to Include So Customers Know It’s You Having a strong brand identity has become a critical requirement

If your logo has not changed in a while (or ever), it’s a good idea to consider an update to showcase current offerings and identity.

Your brand is an expression of everything about your company. So, how can you know whether it’s good or bad? Here’s some insight.

Branding: What it is and why it’s important for your company Stand apart from the competition An effective brand gives you an edge over the

Dunkin' Donuts rebrand: Big hit or big mistake? Rebranding can be risky Dunkin’ Donuts, one of the biggest donuts chains out there, announced in September

Five steps for a successful rebrand Guide for giving your company a makeover There are many reasons a company might consider rebranding. For whatever reason

Rebrand: 3 big brand stories for 2019 Maintaining a successful brand image No matter how much your company loves your brand, at some point you’ve

Rebranding: Why is it important? Keep your company current Have you been in business for at least 7 to 10 years? Congratulations are in order.

7 Hot Branding Trends These days, you hear more about a “brand” than a “company.” While branding has always been important to business, it has become