Boost Brand Awareness with Content Marketing
Creating a solid content marketing strategy and distributing high-quality content attracts and engages target audiences online. Content marketing that is interesting, engaging, relevant, and contains targeted keywords is vital for search engine optimization (SEO). Boosting brand awareness and impacting the bottom line.
Content marketing is very important for your digital advertising and email marketing efforts. It is also a key element to driving overall online, digital and SEO success.
Add Value With Content Marketing
Content marketing is about communicating with customers in a way that adds value without the sales pitch. Identifying customer needs, and delivering engaging relevant content that can lead to conversions displays the true value of a content marketing strategy.
Who is your target audience? What do they want to hear from you and how do they want to receive it? We help you answer these questions accurately by leveraging a variety of digital platforms to promote and distribute content so it successfully develops relationships, nurtures leads and supports your overall digital marketing strategy.
Organize Your Content Marketing Strategy
A content calendar is a shareable resource that marketing teams can use to plan all content marketing activity.
- Audience Personas
- Search Queries
- Key Events / Milestones
- Content Type
- Scheduling
40% Of Overall Website Traffic Is Generated From Blogs
Different audiences require different content depending where they are in the sales funnel.
- Awareness
- Attract
- Building Relationships
- Convert
Find Your Audience Wherever They Are
- Blogs
- Email Marketing
- Social Media
- Press Releases
Turning Content Into Valuable Assets
- Checklist
- Case Studies
- eBooks
- Tips
- Tutorials