TE Digital / Work / Rancho Mirage

Rancho Mirage Grows
Website Traffic by 130%

Be Scene Campaign

130%

increase in site traffic

1,000,000+

social media ad impressions

400,000+

ad media impressions

230,000+

Google Adwords impressions

Challenge

In 2015, Talent Evolution collaborated with the City of Rancho Mirage to launch Be Scene Rancho Mirage.

The targeted digital marketing campaign aimed to shift the perception of Rancho Mirage as a preferred luxury Palm Springs Valley destination. The city wanted to extend the Rancho Mirage destination brand, increase hotel occupancy, and showcase over 60 restaurants in Rancho Mirage.

Solutions

Talent Evolution provided an integrated digital strategy with:

Display and Native Advertising with LA times, San Diego Magazine, Orange Coast Magazine, Portland Monthly Magazine
Social Media Ads in Facebook, Twitter, Pinterest and Instagram
Giveaway Campaigns and Mobile App Push Notifications

Results

Grew website traffic by 130%
1 Million+ Social Media Ad Impressions
400,000+ Media Impressions
230,000+ Google Adwords Impressions
200,000+ Email Marketing Impressions
50,000+ Video Views
3,400+ Social Campaign Entries
250+ Mobile App Downloads

Ready to grow with T.E. Digital?s