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How to Segment Your Email List for Better Results
How to Segment Your Email List for Better Results
You may have heard that today’s consumers expect timely and relevant information from the businesses they choose to hear from. Segmentation is the first step toward sending that targeted, relevant content that gets results for your business.
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How to Get More Opens with Great Subject Lines
How to Get More Opens with Great Subject Lines
In the busy inbox, you have just a few milliseconds to convince someone to open your email.
Beyond the relationship you’ve been building with your contacts, your subject line must capture their attention and entice them to open and read your email.